26-28 May Vinexpo Asia – Hong Kong 2026

In 2026, Vinexpo Asia returns to Hong Kong from May 26 to 28, welcoming key leaders of the global wine and spirits industry to the HKCEC convention center, located in the heart of the city’s exhibition district.

In its latest edition, Italy ranked among the most represented countries, alongside France, Spain, the USA, and Australia. Overall, the event attracted 14,203 professional visitors, 80% of whom were from the trade and retail sectors.

Area 39 will take part in the event with its renowned collective of Italian companies, which in 2024 hosted 13 wineries within a 112 sqm exhibition space.

Participation in trade fairs with Area 39’s collective is distinguished by an all-inclusive service that covers all organizational aspects of the show, from stand construction to logistics, allowing companies to focus exclusively on business opportunities at the event.